The shopping cart is a very necessary part of any Ecommerce site (whether it is built in the UK or not) as it allows people to purchase goods and or services.
There is in fact a whole host of ready made shopping cart software available, however these have the disadvantage of being relatively inflexible when compared to the code that Rouge UK develop. However, saying that this type of off the shelf software can be a cost effective for your online store if budgets are tight.
So how does an online shopping cart differ from those found in a supermarket or any other store? Perhaps, the best way of covering this is to suggest that you imagine an ‘invisible’ shopping cart, one that you use to carry products that fulfill your desires, buying them at the end of the shopping process.
Of course the above requires that you can accept payments online. This, thankfully is relatively simple to set up today, usually entailing obtaining a merchant account and accepting credit cards through one of the online payment gateways available today. However some sites stick with the simpler method of accepting payments via a service like PayPal.
Once all is built, you will need a marketing strategy for driving targeted traffic to your site, as well as to entice repeat orders. For most companies, this means using SEO methodologies to get rankings on the Search Engines, others choosing to use Social Media to get the traffic they need.
For some information on Ecommerce today please see:-
Ecommerce Development UK
Web and Ecommerce Development UK
What Does An Ecommerce Website Deliver
UK Built Business to Consumer Ecommerce Sites
Ecommerce Online Shopping Carts Built in the UK